Don and Nancy Failla

"Most people do not even know one person who owns their life."
"The only way the average person can own their life is by learning how to build a network marketing business the correct way."
"The secret to the system is to talk as little as possible."
"The less you talk, the faster you will grow your business."
"Here is the problem. One hundred percent of the people who are not in network marketing do not understand it. Eighty to ninety percent of the people in it do not understand it. You would be amazed at how many company owners don't understand it. (They think it's sales.)"
"The reason why your new person has not sponsored anybody after three, four, five, six months, maybe never, is because no one has taught them something that they can do."
"In less than fifteen minutes, you can teach your new person enough information so that on day one, they can start sponsoring and building a business, without them having to know virtually anything."
"As soon as you start talking to a person about a product or service, they think you're trying to sell them something or trying to get them to sell something and ninety-five percent of them run the other way."
"Ninety-five percent of the people in the world are not sales-type of people. They can't see themselves doing any type of sales. So they will not do network marketing that way."
"We use a lifestyle approach. It's simple to learn and teach it."
"Most people want a better life."
"The system is simply do this (show them your lifestyle card), do that (have them read the Own Your Life book) and send them to your company website."
"It takes thirty seconds to explain the Own Your Life system."
"The more you talk, the more people think they cannot do what you're doing. The more you talk, the more people think they don't have time to do what you're doing. Then they don't join your network marketing business and it comes to a standstill."
"The reason people do not quit is because they came in the right way."
"It's not a selling business. It's a sponsoring, teaching and duplication business."
"You're looking for five key people in five legs."
"Twenty-five key people will set anyone free financially in network marketing."
"You want to sponsor up, not down." (People who are friendly, personable, and have a good attitude.)
"Most people who were in network marketing did not do network marketing. They did sales."
"Sales and network marketing are like oil and water. They don't mix."
"In the early stages, in the beginning, you're always working harder than you want to work in network marketing."
"It's about finding people who want to own their life and then helping them duplicate a simple system that an eight-year-old can teach another eight-year-old."
"If someone reads your card and doesn't want to check out some more information, you don't have a prospect."
"Who is our market? Our market is people who want a better life. We are looking for people who want to own their life."
"You only need five serious people, if that, to build anything you want in network marketing."
"Do not ever ruin a relationship over your network marketing business."

More Insights From Don Failla

"Most people who have done well in network marketing do not have a background in sales."
"We do not recruit people into our business. We sponsor them."
"When you sponsor someone, you go to work for them. When you recruit someone, they go to work for you. (Salesmen think when they recruit someone, it's so you can go out and sell for them.)"
"We're not in sales. We're in network marketing. (It's important to understand the difference between sales and network marketing.)"
"You want people who will join your program and eventually buy the products, not the other way around."
"Network marketing is nothing like sales. If you treat it like sales, you are going to turn off most people. (Most people do not want to sell.)"
"Let the tools do the talking for you."
"We look for people who want something. We look for people who want a better life."
"I'm going to make a friend and I'm going to meet their friend." (Say this at night before you go to bed. It programs your mind for success.)
"While you are building your business, you can learn about it."
"We're looking for people who want to own their life. It stands for Time, Money and Health."
"How are you going to get what you want?" (You already know you are not going to get it from your job.)
"The only way most people are going to own their life is through network marketing." (Notice I didn't say sales.)
"If someone reads your card and they don't want to know more, then leave them alone. If you try to convince them to do the business and you succeed, they will not do anything anyway." (They don't have a strong desire for a better life.)
"We're not looking for people who are into health. (If we were doing that, only eight percent of the people are really into health.) We're looking for people who want to own their life."
"Do you confuse network marketing with selling? Network marketing is about building a network, not selling a product. In other words, you need to understand the power of multiplication. With sales, you need to keep adding more and more customers. With network marketing, you simply find a few… who find a few… who find a few… until you have thousands."
"How many people out there can you talk to about your business? Only fifteen percent of the people in the world, at any given point in time, are sick, hurt or into health. This breaks down to eight percent who are really into health."
"You can talk to the right person at the wrong time." (It's all about the timing in their life.)
"Ninety-five percent of the people do not want to have anything to do with selling."
"This is a sponsor and teach business." (Then you help them to sponsor and teach.)
"Only fifteen percent of the population is sick, hurt, or into health. So if you think you're selling health products, that's your limited market."
"We're looking for people who would like to have a better life."
"Network marketing is not the same as sales."
"Only 4.7 percent of the people in America want anything to do with sales."
"We do not recruit people to sell for us. We sponsor people, so we can go to work for them."

Own Your Life - Don Failla

A simple system to build network marketing without selling.

Core Philosophy

Network marketing is not sales. Most people fail because they treat it like sales.
It’s about sponsoring, teaching, and duplication.
Use a lifestyle approach: time, money, health.

The Simple System

Show the lifestyle card.
Have them read the Own Your Life book.
Send them to your company website.

“The less you talk, the more people think they can do it too.”

Sponsorship Mindset

Sponsor up, not down: look for positive, motivated people.
Five key people in five legs = 25 leaders for financial freedom.
When you sponsor someone, you go to work for them, not the other way around.

Psychology and Human Nature

95 percent of people don't want to sell.
Most people want a better life, not a product pitch.
Let the tools do the talking. Keep it simple.
Timing matters. Don’t try to convince.

Practical Advice

Teach in 15 minutes or less so new people can start right away.
Never ruin relationships over business.
The real market is people who want more out of life.
Network marketing is multiplication, not endless selling.

"It's about finding people who want to own their life and helping them duplicate a simple system."

Notes