Chapter Four - Napkin Presentation #4 - Digging Down To Bedrock
Chapter Four: Napkin Presentation #4
Digging Down to Bedrock
Getting Past Early Discouragement
It is normal to feel discouraged when you are getting started in network marketing. That is why getting a solid head start matters. We suggest not even counting your first official month until you have had a full training month.
Without that foundation, it is easy to look at leaders ahead of you and think you will never catch up. But the early stage is not about comparing. It is about learning and laying the groundwork.
During this training period, you (and anyone new on your team) should focus on two simple things:
- Sharing the first five chapters of Own Your Life
- Inviting people to a short overview led by someone else, covering the business, products, and compensation plan
If you are serious about building a future where you can retire in a few years with a steady $50,000 a year income, treat this as going back to school. Commit to consistent effort for at least six months.
And if someone says they will give it 30 days and see what happens, they are not ready. Do not spend your time there.
For this next napkin presentation, sketch a crowd of runners.
Train First, Then Run
Think back to PE class, running laps around the field. Remember how some people always pushed themselves to stay ahead of the group? It is the same idea here.
In this business, there is no finish line, so everyone has a chance to win. But to run a good race, you have to train for it.
When you bring someone new into your team, help them treat their first two to six weeks as a training period. The real start of their business begins the month after they have trained. During that time, they should:
- Read and listen to key materials
- Join Zoom sessions with you and your team
- Use the products
- Start sharing the products
That way, when they officially start, they will be warmed up and ready, like a runner who is already in motion.
Your Team as a Skyscraper
These napkin presentations do not just explain the business. They inspire. As you share them, you will find your team members begin motivating themselves.
I still get excited every time I show the 2 x 2 = 4 presentation. Once it clicks, you will see parallels everywhere, even watching a new skyscraper being built.
At first, it looks like nothing is happening. The foundation takes the longest. But once the structure rises above ground, progress speeds up, sometimes a floor a week. Your organization works the same way.
When you sponsor your first five serious people, you are digging the foundation with a shovel. When you help those five sponsor their own five, you hit the second level. That is 25 people. Now you are ready for the bulldozers.
Dig Deep Before You Rise
Once you have taught your team how to help their team sponsor others, you are not just building. You are digging deep. That is when you move from shovels to steam shovels.
When your third level reaches around 125 people, you have hit bedrock. That is your signal: it is time to build upward.
Reaching four levels deep means your organization is now visible, like a building finally rising above ground. And from there, growth can accelerate quickly.
If you have been building for a few months and do not see big results yet, do not get discouraged. You are still laying the foundation. It takes time and patience.
Remember the gold prospector who dug for months, only to give up six inches from striking the main vein? Do not let that be your story.
Stay the course. The results will come.
Do Not Quit Just Before the Breakthrough
Too often, people jump to the next opportunity just as they are about to hit bedrock, right before real growth begins.
You cannot expect lasting results until you have built at least four levels deep. That is when momentum starts working for you.
It does not mean every leg needs to be four or five deep. Even one line that goes four levels down is enough to spark growth and visibility.
The key is depth. That is how your foundation turns into a structure that can rise fast and stay strong.
Wide vs. Deep: The Foundation Matters
It is tempting to think the person who sponsors 130 people is ahead. But that structure is wide, not deep, and it is unstable. Without a strong foundation, it will not last.
Even if those 130 people each brought in five product users (a group of 780), that is still not bedrock.
Without depth, the building cannot rise high. It becomes top heavy and eventually collapses.
Think back to the road trip analogy. A person who keeps sponsoring new people without helping them duplicate is stuck in first gear. Even if their team sponsors five more, they are still in second gear, moving but not scaling.
To reach high gear, you have to build deep. Help others sponsor and build their own teams. That is when your business becomes strong, stable, and scalable.
We will explore the why behind this in the next napkin presentation on motivation and attitude. But for now, here is a reminder:
Start sharing the first five napkin presentations as soon as you can. They build the foundation. The rest can come later, once your team starts sponsoring others.
Final Thought: Be Patient
If you are building this business part time, do not expect big money right away. That is normal.
Success takes time. If you expect instant results, you will likely quit before the payoff. But if you stay patient and consistent, you will build something that lasts.
To continue reading the book, click the link below: